Design at Facebook
4) Don’t fall in love. Software is impermanent –it is always changing and you need to accept that.
- The goal is to be ok with continuous change.
- Don’t settle for what’s great today. You will fall behind. As a designer, you need to forecast and think about how things will be in a year from now.
- The longest standing design at Facebook was the front page from 2004 -it stayed live for 18 months.
- Example: global navigation redesign. Tried out many ideas over several months. Even yesterday the site header changed.
- More than ever our work is never done.
- Run A/B tests for most features. Clearly define metrics up front and measure against those. Don’t let the metrics drive the design.